Film Poster...

Magazine Front Cover...

When researching magazine front covers, we realised that you need a powerful image on the front. This image is normally of one or more of the main characters. For our magazine cover we decided to have the Mum as the main image, because we are aiming our magazine at an older audience, it would not be appropriate to have the young girl as the main image and for ease of taking the photo, as i was playing the role of the mum it was easier for us as a group to take the photo. 

Using the skills we learnt previously in Media AS we were able to use this knowledge to help us complete this task. We used Photoshop CS4 to complete the magazine front cover, this enabled us to create effects and made it easier to collate the Magazine together.

This is our end result...

Audience Feedback...

We got a group of students together to watch the film trailer, the students all had different backgrounds and different interests but were the ages of our target market. By doing this it enabled us to see what they thought of our production. This is done in industry to make sure that what they are doing people will actually be interested in their film.
Here are some of the comments that the students said about the film trailer...
"I really like how the music goes from a slower track to the fast upbeat one"
"I like the transitions of the different shots being edited together using different effects"
"I also like the bit where the mum is standing in the road and its flashing images, showing the confusion and upset on her face relating to the plot."
"The music could have been better, doesn't really suit the genre its supposed to be"
"More footage of how the girl got kidnapped would help attract the audience"
"I like how the shots are edited together and how they fade in and out of each other"
"I really like the bit where the little girl is spinning and then you get the shot of the mum spinning, a really good transition that comes across very effective"

Editting...

We used a programme called Premier Pro, which is where we uploaded all our filming and edited them to create our film trailer...

First we uploaded our filming footage, we then watched it through deciding what bits where good and what we could use. There were some bits that were good, but right at the end of the shot something was wrong; we took notes and wrote down what we needed to redo. We looked at our storyboard and realised that we need the shot of them walking out of the house, so we found the best one out of the several shots. We then used the 'razor' tool, we could cut the clip into the correct shot that we needed. We then found our next few clips, we did a sequence at a time and then decided on the transitions of the shots. We carried on looking at our storyboard and the shots that we had and continued to create our film trailer. Once we had put our shots in the place we thought they should go, we got audience feedback on what they thought, the main issues that they said, was we needed music and we needed taglines. These two issues were obvious to us and wasn't as if we were going to leave them out! But we then asked the audience what they thought of the shots and their transitions; the main reply we got back was that it looked good.
We then carried on and added the music and the storylines. These are both key in a film trailer, the music makes it and sets the scene, whereas the taglines; give an insight to the story.

The Campaign...

In the Media Industry they use many methods in creating the advertisement for a film. First they would start off with Teaser Trailers, Film Posters, Magazine Articles, Billboards, Bus Stop Shelters, etc. Then there would be the Theatrical Trailer and the TV Trailer, and then the film would get a selected audience viewing for feedback, then the main way to spread the word would be from Word of Mouth. And then after all the advertisement and trying to get the audience to want to watch the film before the film comes out, so hopefully they have an audience.
The campaign holds many rules that you have to use to keep all the advertisement the same, and one of those rules would be to use the same font throughout, even though its just a little thing, it matters. Fonts from films can really be recognisable, for example.. James Bond, We all know the font for it.

In our Campaign we are going to do a trailer, film poster and a magazine front cover. The Film trailer will take most of our time, in order for filming, re -filming, editing and getting feedback, whereas the film poster and the magazine front cover we can just have a photoshoot and then edit the pieces together. From AS Media, we know how to use photoshop and construct a magazine front cover, so this will be okay for us to use. But for the film poster, after looking around and researching, the key thing we need is a strong image that will sell the film.

Music..

Due to the copyright laws we had to look elsewhere for music that we was allowed to use.
We used the website called 'Free Play Music', this was the source for our music. After searching through the different genres of music we found music for the trailer. We've found slow paced eerie music, near enough just sound effects and have then found a faster paced piece of music. We have then used Garage Band to mix the music on there.
Pace is very important in a film trailer, the shots need to coincide with the music.
The music sets the mood for the trailer and helps with the thrill of the shots.

Music for Film Trailer..

For our film trailer we decided that we would like it to start off quietly and soft and then to increase to rocky and fast pace.
In an ideal world if we could use any music without copyright laws this is what we would have:
For the beginning we considered...


For the second half we considered...